In a world that increasingly prioritizes self-care, Garnier introduced Garnier GOOD on September 13th. This revolutionary permanent hair dye is designed to make at-home colouring simple and stress-free. Offering an easy, non-drip mask texture with a vegan and natural formula, Garnier GOOD ensures a pleasant colouring experience from the comfort of your home. Leveraging over 100 years of beauty expertise, Garnier GOODuses cutting-edge technology to deliver outstanding results.
Combining hybrid technology with natural-origin ingredients and Green Sciences, Garnier GOOD provides an eco-conscious, colour-enhancing treatment. Free from ammonia, silicone, and alcohol, it offers 100% grey coverage, multidimensional shades, and up to eight weeks of lasting colour with 2x more nourishment and shine.
The no-drip formula and mess-free tub application make the process effortless and enjoyable. Infused with a cocooning fragrance of healthy goji, velvet orchid, and creamy sandalwood, Garnier GOOD delivers a sensory experience that 95% of women find easy and delightful.
Beyond exceptional colour, Garnier GOOD supports sustainability through responsibly sourced shea butter from Burkina Faso. Garnier’s ethical sourcing program has empowered over 5,000 women with fair wages and education access since 2014. Additionally, the INES Project offers micro-insurance services to smallholder farmers, promoting resilience against climate change.
Garnier GOOD redefines the at-home colouring experience with its eco-friendly packaging and ethical practices, making it a mindful self-care ritual that benefits both users and the environment.
Roma Ramkhelawan, Brand Business Lead of Garnier South Africa, shared her enthusiasm for this launch, "At Garnier, we believe that beauty should be a positive experience, and with GOOD, we’ve taken the art of hair colouring to new heights.
We’re offering a product that not only delivers exceptional results but also turns the process into a mindful, feel-good moment. GOOD is about more than just colour—it’s about well-being, sustainability, and making a real difference."
For more information visit https: www.garnier.co.uk/our-brands/hair-colour/good
