Nedbank is making waves in the fashion world with the launch of its groundbreaking collaboration, "Now More People Can Premium," featuring renowned designer Palesa Mokubung’s Mantsho brand.
This unique collection draws inspiration from Nedbank’s MiGoals Premium Account, symbolizing the democratization of premium experiences in South Africa.
Gone are the days when luxury was reserved for a select few. This exclusive Mantsho collection embodies the ethos of the MiGoals Premium Account, allowing more individuals to access a premium lifestyle and all its benefits. By partnering with Mantsho, Nedbank underscores its commitment to cultural and social capital investment, celebrating African heritage while bringing innovative fashion to a wider audience.
Buli Ndlovu, Executive Head of Marketing for Retail and Business Banking at Nedbank, shared her excitement about the collaboration. "The Mantsho partnership is incredibly exciting for us. Many people have long desired access to these iconic pieces. By taking inspiration from our Nedbank MiGoals Premium Account, designed to offer a premium lifestyle to more people, we've created a fashion line that embodies this vision."
Founded in 2004, Mantsho—meaning "Black is Beautiful" in Sesotho—has become synonymous with bold, vibrant designs that honor African womanhood. Mokubung’s journey is rooted in her passion for design and deep connection to her heritage, earning her global recognition as a pioneering South African fashion designer.
"This collection goes beyond apparel; it's about enhancing the lifestyle of Nedbank MiGoals Premium account holders," explains Mokubung. "We aim to make luxury accessible, allowing customers to express their style and ambitions confidently."
The "Now More People Can Premium" collection features nine locally made pieces, including accessories, T-shirts, and kimono dresses, all crafted from locally sourced fabrics. Each item reflects a dynamic blend of high fashion and local flair, offering shoppers a chance to own a statement piece that embodies cultural pride and sophistication.
Exclusively available on the Avo SuperShop, a hyper-personalized shopping platform, the collection will feature a generous 30% discount for Nedbank MiGoals Premium account holders. This makes the dream of owning a Mantsho piece more attainable than ever.
"By making our brand more affordable, we’re reaching a new audience," Ndlovu notes. "Both Mantsho and Nedbank share values of meaningful creativity, creating a genuine synergy that enhances this collaboration."
Ndlovu concludes, "South African fashion continues to push creative boundaries, and this unexpected collaboration inspired by the MiGoals Premium Account is a testament to that spirit."
With this exciting partnership, Nedbank is not just redefining what it means to go premium; it’s also empowering individuals to embrace their unique style and aspirations.