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Ciao Malfy brings La Dolce Vita living to South Africa

Lux influencers, Kefilwe Mabote, K Naomi and Tshego Manche, who portray an affluent lifestyle, full of aspirational food, travel and fashion, joined the Malfy family in 2020. This was the brand's first ever campaign to launch in South Africa. The three were announced as the brand's ambassadors at the premium event, after mysterious teaser posts that left South Africa in anticipation of who the trio could be.

Together with Malfy, the women will a spirit of the Almalfi Coast and signature tranquility, leisure and style of Italians to our local shores. Complemented by the quality taste of blood oranges, coastal lemons and pink grapefruit that is found in the three distinct variants of the Malfy Gin range.

Ciao Malfy is more than a greeting. It’s a taste that invites you to sit back and enjoy life's moments with the people, places and occasions that create treasured experiences. It is a deep love for the the finer things in life.

Watch the video and launch that took place at the Palazzo Hotel in Fourways in October.

Visit malfygin.com for more.

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