The much-anticipated print collaboration between RICH MNISI and H&M will soon launch in selected stores and online in South Africa. The collection will be available at the V&A Waterfront, Sandton City, Mall of Africa, Menlyn Park, Gateway Theatre of Shopping, Cavendish Square, Rosebank, Canal Walk, Mall of the North and Superbalist.com from 27 July 2023.
RICH MNISI is a South African based contemporary multi-disciplinary brand founded in 2015 by Rich Mnisi. The brand was born from Mnisi’s yearning to connect deeper with his unique culture and heritage and tell a compelling story through his art – a story of a mysterious past, intriguing present, and reimagined future.
“The reason we took the opportunity to collaborate with H&M was to extend the accessibility of our designs to more people who have been so vocally supportive of me and my team and the work we do with this brand. I am so grateful for everything we have and the people who have helped us make that happen, and this collection with H&M helps us show love to them”, says Rich Mnisi.
“At H&M, our collaborations have epitomised our business concept: fashion and quality at the best price in a sustainable way, and clearly show that design and sustainability are not a matter of price. South Africa is abundant with creativity, and we are so happy to be able to partner with the RICH MNISI brand and offer all our customers access to such an iconic fashion brand. We are also very proud to have worked with a local screen-printing supplier on this collection to further support local business,” says Caroline Nelson, Country Manager, H&M South Africa.
The RICH MNISI and H&M collection features original streetwear designs paired with iconic RICH MNISI illustrations. High-quality basics with relaxed and oversized fits. Styles come in six seasonal colours, an autumnal palette made up by warm shades of brown, orange, and beige, also including black and grey mélange. The collection is gender-neutral and available in sizes XS – XL.
The collection is made from more sustainably sourced materials including cotton pieces that are made of 100% in-conversion cotton - fibre grown by farmers converting to organic farming.
“What inspired me for this collection is my growth as a designer and the journey I’ve been on with my team and everyone who loves this brand. Life and work move so fast that it’s hard to stop and celebrate where we’ve been sometimes, so this partnership with H&M has been a way for us to do just that - celebrating our day one’s”, says Rich Mnisi.
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