Consumers are demanding cleaner products across the board, advocating more and more for the removal of harmful chemicals and toxins from the products they use.
Companies that are more conscious of the environment and the impact on the consumer are the ones that are at the forefront of each industry today.
One industry that has struggled for decades when it comes to damaging ingredients or harming the environment is the beauty industry. The beauty industry generates more than $100 billion U.S. dollars in revenue each year, so its environmental impact is much too large to continue ignoring.
The average woman uses twelve different beauty products each day, some of which are makeup, nail polish, skin care, fragrances and more. However, many of these products are subject to major plastic pollution, harmful packaging or even animal testing. This is what inspired Chantelle Thompson to develop her very own beauty brand, BBare.
Thompson, who is also the founder and CEO of another successful brand, Brazilian Booty Lift, found herself becoming more and more frustrated while shopping for beauty products. She was concerned about the astounding number of chemicals that were being added to many of the most popular products, so she took matters into her own hands and embarked on a mission to create products that are natural, affordable and most of all, safe to use.
BBare offers a 100 percent cruelty-free, organic and vegan product range, but since the brand was launched in 2020 as the pandemic was beginning, Thompson and the rest of the BBare team moved operations online. Though based in the U.K, BBare has built a strong digital presence through social media and an easily accessible website, making the salon-quality products available to customers from all parts of the world.
Some of BBare’s most popular items include brow products, natural fragrances and a gel that helps your booty grow. The Brow Lamination Kit gives the brow a fuller, healthier appearance, and it is the first at-home lamination kit that eliminates the need to go into a salon, making it much more affordable and accessible. BBare’s line of fragrances are a spin on some of the most popular perfumes, but they are made using organic essential oils rather than harmful chemicals. Lastly, as a merging of both of Thompson’s brands, the “Rebooty” product is a gel that helps diminish cellulite and stretch marks while simultaneously toning and lifting the booty.
As BBare continues to make improvements within the beauty industry, check out the collection via their website. Keep an eye out for new skincare and beauty products to hit BBare’s virtual shelves soon.
