Unless you’ve been living under a rock or just don’t indulge in any social media activity then you would know that last night was the biggest game night in America. Super Bowl Sunday took place with much excitement and expectation, more so than previous years simply due to Pop Megastar, Taylor Swift and R&B Star,Usher. Since the confirmation of her relationship with Chiefs tight end Travis Kelce and her undeniable support at his various games. Swifties have been flooding social media with videos of her sitting with his Mom and family members. Her relationship has afforded the NFL intense interest from swifties and subsequently gaining more followers than before. We know the power of the Swifties.
Another highlight of the night was Usher who was the headline act for the half time show. Alica Keys and HER were some of the surprise performers of the night providing plenty of entertainment alongside Usher. Why is this a big deal you might ask? Well the half time show has an audience of over 100 million viewers and the best marketing any artist could ask for. Case in point, Beyonce just teased her new album in an ad to frenzied excitement. The stadium was packed with celebrities casting bets on who would be the champions of the night and eagerly anticipating Ushers performance. The Kardashians and Jenners were in attendance, the Biebers as well as Jay Z and Beyonce with their kids and many more.
Below are a few of the celebs in attendance.
Recent stories by:
Tania Durand
Sustainable African luxury platform, WhatWeCherish in partnership with Path Nomad presents The Gift Gallery store
South African luxury fashion brand, Viviers celebrated their 5th Anniversary at SA Fashion Week and debuted their latest collection, “IN OUR ELEMENT(AL)”
H&M launches new resort capsule collection-Escape to Italy
Reebok launches exciting new court sport collection
