Society and especially the fashion industry has a strong opinion about how curvy, plus-size women should act, what they should wear and who they should be in the world. It can be exhausting to stick to the cultural expectation that demands they blend in and be highly put-together at the same time. Someone, somewhere, came up with a ridiculous list of fashion rules plus-size women were supposed to follow: don’t wear crop tops, don’t wear stripes, don’t wear strapless dresses, etc. But these ladies are helping to challenge those expectations and smash those standards into the ground. These ladies are crushing outdated beauty standards while making our Instagram feeds a whole lot prettier.