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Stop everything: There’s going to be a Gigi Hadid x Maybelline collection

Text: Rosemary Donahue; Photography: Instagram

October 9, 2017

Gigi Hadid is basically a one-woman empire. She’s not only a verifiable supermodel, she’s also a fashion and jewelry designer in her own right. She has a super chic clothing line with Tommy Hilfiger that, naturally, she’s the face of, as well as a lesser-known jewelry collection with Messika Paris. Now, she’s adding makeup mogul to her resume with a collaboration with Maybelline that personally, I can’t wait to get my hands on.

Instagram account (and beauty industry super sleuths) @trendmood1 broke the news about the collaboration today with a post, announcing, “NEW Collaboration 🚨 #GiGiXMaybelline @gigihadid X @maybelline YASSSSS!!!!!!!!!!!” Though the post didn’t have much information about the upcoming collaboration, they did say that it would be available soon and “everywhere,” including at Ulta Beauty.

 

A year in the making.. #GIGIxMAYBELLINE COMING SOON. @maybelline 🦋💄✨

A post shared by Gigi Hadid (@gigihadid) on

 

#gigixmaybelline

A post shared by Maybelline New York (@maybelline) on

For their parts, both Hadid and Maybelline also posted about the collaboration. Hadid’s post mentioned that the line was “a year in the making,” and frankly, I’m impressed she managed to keep it a secret all this time. The post on Maybelline’s account featured a short video that includes a photo of Gigi as well as her initials and the branding for the line.

We’ll keep you updated as new information about the line comes out. If the products spread out on the table in front of Hadid in the promo photo are any indication, we’re in for a real treat.

Taken from Allure. Click here to read the original.

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