Louis Vuitton supports a cause in a fashionable way!
Want to do your bit to help those in need? Louis Vuitton has just the solution – and a fashionable one at that. Thanks to a colourful revamp of its famed Silver Lockit, the fashion house will be selling its new-look jewellery in an effort to continue raising awareness and funds for Syrian children facing the world’s most challenging humanitarian crisis.
Inspired by Georges Vuitton’s unpickable tumbler lock of 1890, the Silver Lockit is a symbol of protection, sealing the promise to help children in urgent need. Available in five different cord bracelets, including yellow, purple, pink, cyan and black, the Silver Lockit Colour is priced at R3 800, of which R1 520 will be donated to UNICEF.
Visit louisvuitton.com on 14 September for the online launch, or buy your own Silver Lockit Colour from over 200 Louis Vuitton stores worldwide on 15 September, including our very own Joburg Louis Vuitton store. Taking care of others never looked so good!
To read more about the initiative, click here.
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