In its continuous quest to deliver the ultimate coffee experience, Nespresso launches its latest machine innovation U – bringing even more simplicity, personalization and pure design to coffee lovers around the world.
The Nespresso story began 25 years ago with a simple but revolutionary idea: enable anyone to create the perfect cup of espresso at home.
U has a tactile interface which memorises your most used setting once again working around the user to make their life simpler. U’s neat cup support is also designed to fit long or short drinks – so you can make the change depending on your mood!
In addition to a quick heat-up time of 25 seconds, U features automatic brewing. Alongside all its cutting-edge functionality, U possesses the optimum energy profile. Its body is made from over 30% recycled materials, while it automatically switches to off mode after 9 minutes’ inactivity.
U is available in four understated colours – Pure Cream, Pure Black, Pure Grey and Pure Orange – and is smooth and rounded with a soft-to-the touch finish and elegant curved edges with the Nespresso signature embossed on its sides. To accompany the minimalist des ign of U, Nespresso has for the first time created dedicated accessories, echoing U’s adaptability, personalized approach and pure aesthetic. The accessory range includes an innovative tray with two adaptable magnetic dispensers which can be attached to the sides of the U machine. Adding to this simplified approach, the collection is joined by a new Totem capsule holder in glossy melamine, and a clear Bonbonnière rocking capsule jar – letting you select your preferred Grand Cru in an instant.
U will be available from 1 November 2012 in Nespresso boutiques located in Sandton City Gauteng and the V&A Waterfront in Cape Town as well as in selected trade partners nationwide.
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